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PriceTek® Deposits

Deposit Pricing and Product Management

To make timely and profitable deposit management decisions, banks require a strong analytical foundation built on customer level analytics to deliver optimized pricing models, and streamlined execution.

PriceTek Deposits is a single access point for the ongoing analysis of portfolio performance, price elasticity and the competitive landscape – everything bankers need to run a successful deposit business. The platform leverages over 15 years of proven deposit pricing methodologies, compiling and processing vast amounts of data into relevant metrics and models that are then delivered through an intuitive web-based interface. With PriceTek Deposits, a pricing team has the right technology at their fingertips to empower more scientific, analytically driven pricing and product management decisions.

Core Benefits

Better, Faster Analytics

Support the field and make faster decisions with access to key customer level portfolio metrics and competitive analytics.

Single Source of Truth

Leverage PriceTek as an interactive data warehouse, with access to cleaned data and key metrics, to support teams across pricing, treasury, marketing, ALCO, and more.

Price with Precision

Drive significant improvement in volume and profit for any position on the efficient frontier by understanding the impact of rate changes on customer behavior and defining pricing strategies accordingly.

Reduce Operational Risk

Improve operational efficiency with PriceTek capabilities including: data validation, usage controls and tracking, rate monitoring, self service reporting, substantial documentation.


Market Analytics

Orange ArrowAnalyze and monitor crucial aspects of the competitive landscape.

Bank Analytics

Orange ArrowGenerate dynamic portfolio reporting and analyses across key metrics.

Vintage Analytics

Orange ArrowCalculate duration analytics across all portfolio products and segments.

Pricing Strategy and Optimization

Orange ArrowModel pricing decisions with “what if” Scenario analysis and rate optimization.

Rate Management

Orange ArrowMonitor competitiveness and execute rate changes with core system linkages.


Orange ArrowGenerate automated, customizable report packages and download directly to PPT or Excel for analysis and presentations.


Related Resources

case study

Trust and Technology: KeyBank and Novantas Collaborate on Next Generation Deposit Optimization Solution

New year, new capabilities to leverage. KeyBank selects Novantas to advance its deposit optimization capabilities using Pricetek®’s Next Generation Optimizer. Read the case study to learn about the bank’s process and why Novantas won out.

novantas perspective

‘Easy Money’ Is Harder to Come By as Deposit Betas Surge

The Fed’s move to raise its target interest rate to a range of 2.00% – 2.25% comes at a time when banks are already grappling with rising deposit costs.


Novantas Named to Prestigious IDC FinTech Rankings by IDC Financial Insights

For the eighth year running Novantas is ranked among the FinTech Top 100.

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