CBA LIVE 2016
Kevin Travis, Managing Director, Novantas
Jeff Hollander, Retail Banking Leader, Equifax,
Bryan Carson, SChief Marketing Officer, Huntington Bancshares Incorporated
Moderator: Jane Lundquist, EVP, Director of Consumer & Small Business Banking, Rockland Trust Company
Still using the same checking account growth strategy from a few years ago? Well, you shouldn’t be. With fewer consumers switching banks today, banks need to re-think their checking account growth strategies. Hear from industry experts as they discuss the challenges of growing checking accounts in today’s highly competitive marketplace and offer creative ways to achieve profitable, cost-effective core household growth.