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The Changing Face of Small Business

CBA Webinar Series

Matthew Sharp, VP, Head of Customer Knowledge, Novantas
Leo Rinaldi, Director, Head of Retail Banking Practice, Novantas

Did you know…younger companies are 44% more likely than established companies to be female or minority owned? Or, that these same companies are 45% more likely to be headquartered in urban areas?

Nearly a decade after the Great Recession new business creation in the U.S. has finally ramped up. But it’s not business as usual. The post-recession business owner looks and behaves much differently than their more established counterparts.

Join Novantas experts for an in-depth webinar as they delve into new proprietary research that explores trends within this emerging segment of companies, and discuss the implications for the way banks serve, market and sell to them.

We’ll cover:

  1. Insights collected from more than 2,400 business banking decision-makers in the U.S.
  2. How to stay top-of-mind with the younger breed of companies
  3. A new approach to relationship building

For more information, contact Novantas Marketing

+1 (212) 901-2772


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