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Industry Insights

Articles

Time to Pump Up Bank Marketing Plans

The role of marketing in customer acquisition is becoming increas­ingly important as banks navigate rising rates, competition from fintechs and the digital migration.

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Articles

The Push to Retain Low-Rate Savings in a High-Rate Industry

Most consumers are keeping their money in low-yielding savings accounts even as rates climb ever higher and competitors try to woo them with sweeter deals.

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Finding the Right Fit

As we enter 2019, we believe that the industry faces a new set of challenges and opportunities. We have been through two different stages of the economic recovery since the financial crisis: a period of low rates, followed by initial rate increases that benefited assets and allowed deposit rates to lag. Now we are in a third stage in which deposit betas exceed loan betas.

Articles

Focus on Fit in 2019

The banking industry appears to be in a good place as we head into 2019. The economy is strong, regulatory pressures have eased, credit losses are low and consumer confidence is high.

Articles

The New Math of Branch Closures

Don’t be so quick to close that branch.

Research Reports

2018 Omni-Channel Shopper Survey: Appealing to the Digital-First Customer

The 2018 report reveals a perfect storm of factors that traditional brick-and-mortar banks must navigate in order to stay competitive over the next decade.

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Perspectives

How to Defend Deposit Rates When Regulators Come Calling

Regulators are paying more attention to deposit rates, highlighting the importance for banks to conduct a deep analysis of their portfolios so they can justify their pricing strategies.

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Research Reports

The Shifting Sands of Corporate Cash

U.S. corporate treasurers have been slow to move company cash into high-yielding accounts even as the Federal Reserve has raised rates eight times in the past three years.

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Research Reports

The Changing Face of Business Banking

The entrepreneurial spirit is alive and well in the U.S. and Canada — and it looks younger and more diverse than ever.

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Perspectives

‘Easy Money’ Is Harder to Come By as Deposit Betas Surge

The Fed’s move to raise its target interest rate to a range of 2.00% – 2.25% comes at a time when banks are already grappling with rising deposit costs.

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