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Industry Insights


Whitewater: Checking Fee Strategy for a Turbulent Market

A selective approach will be needed to lift checking economics in a way that preserves the product’s contribution to household growth and retention.



Regaining Revenue Altitude

In a challenging market, there is a pressing need for projects that can deliver early results and also set the stage for further advances going into next year.


Unlocking Liquidity Premiums

While high liquidity premiums were entirely appropriate several years ago, they now are skewing bank funding incentives and lending competitiveness at many banks.


Commercial Fee Growth: Breaking the Revenue Drought

To grow fee revenues in a tight market, winning commercial banks will use a three-horizon


Deposit Strategy: Tighten for Today or Reposition for Rising Rates?

To manage conflicting priorities, adept banks are parsing deposit strategy into a segment-by-segment exercise, based on the composition of the customer base.


Relationship Expansion: Sharpening the Focus

As the urgency grows to drive revenue growth, banks will get more lift from expanding customer relationships than from raising fees or cutting costs.


Making Sense of Mobile

Banks need to do far more homework on customers before rushing to market with mobile applications. A strict appeal to Generation Y sensibilities could backfire.


Accelerating Branch Small Business Banking

In an era of wrenching change for branch networks, small business banking has become a focal point for revenue growth and an outreach to priority customers and prospects.


The New Formula for Branch Productivity

Retail branch banking has entered a period of radical change. Comprehensive strategies, as permitted by staff mapping, will be needed to transform the branch workforce.


Revenue Jump Start

In a challenging year, proactive measures to boost the top line are preferable to a strict focus on cost control, and their benefits can easily extend into 2012 as well.

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