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Checking Evolution: Welcome to the Cash Management Account

At a time of upheaval in the U.S. checking business, it is important for banking leaders to step back and clarify the problem they are trying to solve. Is it mostly about closing a serious fee revenue gap provoked by new regulation? Or is it about reformulating the overall consumer value proposition? Quite understandably, crisis-mode course corrections are foremost on the minds of many industry strategists. Confronted with potentially dramatic reductions in checking fee revenues, ...

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