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Engaging Self-directed Retirement Investors

American households are making more retirement investment decisions on their own, often placing nest egg balances in different types of accounts at multiple institutions. And a huge chunk of that money has gone into everyday banking products. At year end 2008, for example, our research indicates that households held roughly $8.6 trillion of retirement balances in certificates of deposit, money market deposit accounts, money market mutual funds, and other types of retail savings and investment ...

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