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Integrating the Deposit Analytic Ecosystem

Leading banks are integrating deposit analytics into a single ecosystem for applications, analytics and data. Splintered efforts won’t suffice as performance pressures rise. After some sleepy years of low rates and overflowing liquidity, the deposit business is facing an intensifying environment, one that already includes heightened regulatory scrutiny and ultimately will be roiled by rising rates. While the exact timing of the next rate surge remains unclear, industry leaders are preparing now, knowing that when rate do rise, pent up depositor rate hunger will unleash a shopping surge that will put accounts and relationships up for grabs — and impact ...

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