Deposit pricing analytics offer substantial opportunity in banking, but each management team faces the challenge of establishing a clear developmental path. Precision deposit pricing has emerged as a key lever for optimizing bank performance. Large banks around the world have invested heavily in advanced deposit pricing analytics, both to drive higher margins and to tap the best opportunities for balance growth. Successful banks have typically discovered opportunities to enhance deposit margins by anywhere from 5 to 25 basis points via analytic deposit pricing. At the individual bank level, however, each management team faces the challenge of establishing a clear development ...