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PriceTek® Loans

Loan Pricing and Product Management

To increase share and stay competitive in a tight market, banks require a strong analytical foundation comprised of business intelligence, optimized pricing models, and streamlined execution.

PriceTek Loans is a single access point for the ongoing analysis of competitive rates, profitability, portfolio performance, and price optimization scenarios — everything bankers need to run a successful consumer lending business. The platform compiles and processes vast amounts of data into relevant metrics and models that are delivered through an intuitive web-based interface. With PriceTek Loans at their fingertips, analysts are empowered to make more scientific product decisions to help achieve their strategic objectives.

For precision pricing for U.S. Mortgage, check out PriceTek® Mortgage.

Core Benefits

Better, Faster Analytics

Support the field with key competitor metrics updated daily to easily track pricing, marketing, and sales campaigns.

Price with Precision

Drive significant improvement in volume and profit for any position on the efficient frontier by understanding the impact of rate changes on customer behavior and defining pricing strategies accordingly.

Reduce Operational Risk

Streamline rate change processes, as well as pricing committee data and materials to minimize errors and improve internal governance.

Supports Home Equity, Mortgage, Auto and Unsecured Lending Products.

Modules organized around how you work on pricing

Market Analytics

Orange ArrowAnalyze market dynamics and competitor pricing across products, markets and segments.


Orange ArrowAssess pricing power in each segment based on fully customized risk-adjusted performance metrics.


Orange ArrowQuantify customer sensitivity to rate across granular pricing segmentations and evaluate projected volume.

Portfolio Analytics

Orange ArrowMonitor key profitability drivers and track campaign effectiveness over time and across portfolio dimensions.


Orange ArrowIdentify rates that drive significant improvement in volume and profit while meeting business constraints.


Orange ArrowGenerate automated, customizable report packages for analysis and presentations.

Related Resources


Novantas Named to Prestigious IDC FinTech 100 Rankings for the 9th Year in a Row

“Whether our clients are in marketing, product, pricing, channel optimization or treasury, our products are increasingly relied on to make better enterprise decisions” – Darryl Demos, Head of Data and Technology Solutions at Novantas


Novantas Named to Prestigious IDC FinTech Rankings by IDC Financial Insights

For the eighth year running Novantas is ranked among the FinTech Top 100.


Novantas Named to the 2017 Top 100 FinTech Rankings by IDC Financial Insights

For the seventh year running Novantas is ranked among the FinTech Top 100.