Personalized marketing means serving up the right offer, at the right time, in the right channel…
…And with approximately 8 seconds to capture consumer attention, it also means what you say and how you say it matters. Novantas’ Amplero is a message optimization engine that learns customer preferences and adapts in real-time to make the most of every touchpoint.
THE AMPLERO DIFFERENCE
Amplero’s patented technology dynamically identifies the right tone, message components, and channel preferences to increase conversions.
That means Jane, who prefers humorous messages delivered in app, will get an in-app advertisement delivered with a wink via push Notification…
…but John, who is a bit more traditional, will get his via email with clear step-by-step instructions.
THE AMPLERO DIFFERENCE
750,000 Connections vs. 750,000 Contacts
Amplero’s patented technology dynamically identifies the right tone, message components, and channel preferences to increase conversions.

That means Jane, who prefers humorous messages delivered in app, will get an in-app advertisement delivered with a wink via push Notification…

…but John, who is a bit more traditional, will get his via email with clear step-by-step instructions.
THE AMPLERO ADVANTAGE
Be more agile and responsive in a rapidly changing world.
THE AMPLERO ADVANTAGE
Be more agile and responsive in a rapidly changing world.
HOW TO USE AMPLERO
HOW TO USE AMPLERO
Case Study
Customers like BECU have used the Amplero engine to drive customer value in a rapidly changing world.

lift in credit card, auto loans, and mortgage applications
Amplero helps us increase our level of service to our members and outperform our competition. Not only do they perform automated decisioning to determine eligibility for relevant emails we send to members, but they also provide powerful insights that help us understand our members better and improve our operations.
Brian Knollenberg, VP, Digital Marketing & Analytics, BECU