With less than 1% of people looking for a new primary relationship in a given month, targeting efficiency has never been more critical.
And while the promise of digital marketing is very targeted advertising, the reality is more than 90% waste. Novantas’ Prospect Scores are a set of analytics that allow you to better identify and target prospective customers saving you valuable marketing dollars.
Prospect Scores-in-Action
Utilizing spatial intelligence assets in conjunction with proprietary data and research, Novantas’ Prospect Scores can be leveraged to:
Prospect Scores-in-Action
Utilizing spatial intelligence assets in conjunction with proprietary data and research, Novantas’ Prospect Scores can be leveraged to:
Applications of Prospect Scores
Novantas Prospect Scores can be developed for consumer checking and mortgage products. Clients receive a customer audience to use for marketing campaigns and outbound calling efforts from call centers/ branches.