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Sitting Down with Novantas | Steve Scruggs

Steve Scruggs is the director of research and senior portfolio manager for Bragg Financial Advisors and also serves as the primary portfolio manager for the firm’s two mutual funds. The Novantas Review recently talked with Steve about his views on the banking industry.

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Commercial Conundrum

New data from Novantas show that higher interest rates are affecting the relationship between banks and their commercial customers.

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Finding a Better Way to Tap Customers in Motion

It’s no secret that every U.S. bank marketer wants to get more bang for the buck, whether acquiring retirees in Palm Beach or students in Boston.

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Trimming the Branch

A new analysis conducted by Novantas demonstrates the dominance of U.S. national banks that are picking up deposits even as they close branches.

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Close More Branches Now – Cautiously

The recent wave of industry mergers is bound to have many implications for U.S. banks, but one of the most significant is that it will accelerate the shuttering of branches across the country. The industry still has way too much capacity, and mergers — especially those with overlapping networks — provide an opportunity to eliminate capacity and improve efficiency.

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Investments are Critical in 2019 Even if Profitability Slows

It’s still early in the year, but 2019 is already shaping up to be tougher than many bankers expected. Deposit costs are rising fast, loan growth is uneven and mergers are accelerating the industry’s transformation.

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In Bank Mergers, The “M” is for Marketing

The recent spate of mergers is taking place at a time when it is more important than ever for buyers to focus on deal integration — and marketing should play a big role.

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