While Americans spend more and more time online, relatively few of us want to go fully digital when it comes to banking.

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While Americans spend more and more time online, relatively few of us want to go fully digital when it comes to banking.
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Asia Pricing & Commercial Excellence Summit 2018
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Something has been missed in all the fuss about big banks’ deposit juggernauts: Some regionals have carved out a surprising edge when it comes to interest-free checking accounts, the crème de la crème of retail deposit-taking.
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JPMorgan Chase, BofA, Wells Fargo see gains; Fifth Third, Comerica and Regions Financial lose ground.
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There are few things in life more delightful than skipping past a long airport security line — and credit card issuers know it.
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Last year, about 45% of new checking accounts were opened at the three national banks, even though those lenders only had 24% of U.S. branches. Regional and community banks, by contrast, had 76% of branches but only got 48% of new accounts.
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“Folks are still hanging onto this comfort of feeling like there is a branch nearby if, and when, they need it,” said Matthew Sharp
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Mobile banking apps keep getting better, but 60 percent of Americans would still rather open a new checking account in person at a bank branch than on a phone, tablet or desktop computer, according to a new survey.
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The scale imperative has never been greater in the U.S. banking industry as the largest institutions reap the benefits of digital presence and marketing heft to acquire an outsized share of consumer and commercial relationships.
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Acquire or Be Acquired 2018