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Finding a Better Way to Tap Customers in Motion

It’s no secret that every U.S. bank marketer wants to get more bang for the buck, whether acquiring retirees in Palm Beach or students in Boston.

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Close More Branches Now – Cautiously

The recent wave of industry mergers is bound to have many implications for U.S. banks, but one of the most significant is that it will accelerate the shuttering of branches across the country. The industry still has way too much capacity, and mergers — especially those with overlapping networks — provide an opportunity to eliminate capacity and improve efficiency.

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Investments are Critical in 2019 Even if Profitability Slows

It’s still early in the year, but 2019 is already shaping up to be tougher than many bankers expected. Deposit costs are rising fast, loan growth is uneven and mergers are accelerating the industry’s transformation.

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How banks could fend off Amazon and Facebook

Whether a Bank of Facebook is months or years away from happening (if it ever does), it’s never too soon for banks to gird themselves against a competitive assault from big tech.

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Saving the Savings Account

Long one of the most under-appreciated and least understood categories for banks, the role of the savings accounts may be on the brink of change due to the industry’s widespread disruption from technology.

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How To Build A Direct Bank — Or Why You Shouldn’t Even Try

So you think you should launch a direct bank? After all, it could be a great way to scoop up deposits across the country at a time when most banks are struggling to acquire new customers and hang onto the ones they have.

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How to Get in Front of the Back Book

It’s a question that is being debated in corporate offices across the banking industry: “What should we do with the back book?”

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